Pangolin Conservation Initiative
A conservation-focused brand identity created to raise awareness for pangolin protection through thoughtful, nature-inspired design.
Logo Design
Concept Project | 2026
01. THE BRIEF
Pangolin Conservation Initiative was created as a passion project exploring how thoughtful branding can support wildlife conservation awareness. The goal was to design a visual identity that felt authentic, educational, and deeply connected to nature while remaining approachable and adaptable across merchandise and campaign materials.
02. THE SOLUTION
The final identity combines organic forms, earthy tones, and a stylised pangolin icon to create a brand that feels both modern and environmentally conscious. The logo was designed to communicate protection, sustainability, and connection to wildlife while maintaining a clean and versatile visual system.
03. THE BRAND
The branding was applied across merchandise and promotional materials to demonstrate how the identity could function within real-world conservation campaigns. From apparel to reusable products, the visual system was designed to create a cohesive and recognisable presence that supports awareness and community engagement.
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